Аннотация: In the modern world, no stylish image is complete without matching shoes. In everyday life, the choice falls on the original, but at the same time discreet design, comfortable heels of the usual shape and high-quality accessories. But life consists not only of working days, and then a person strives to create an image that is bright and festive, unusual. When life lacks a sense of wonder, we strive to bring it ourselves, and the tools for this are shoes and accessories. After all, unusual shoes can not only decorate the image, but also set a good mood.
Subculture is a concept in sociology, anthropology and cultural studies that denotes a part of the culture of a society that stands out for its behavior among the overwhelming majority, as well as among other social groups of carriers of this culture. A subculture may differ from the dominant culture in its own system of values, behavior, language, attributes, appearance, and other aspects. There are several types of subcultures. They can be formed on a national, demographic, professional, geographical, or other basis. Some of the most widely known are, for example, music and art subcultures.
The purpose of the article: to consider the concept of subculture, the areas of knowledge in which this concept is revealed; to show how subcultures differ from dominant cultures; the foundations on which certain subcultures are formed; to present the characteristic features of various subcultures, their chronology of appearance and classification, on the basis of which you can create current collections of products.