Balenciaga’s unique method of promotion

Дата публикации: 31.01.2024

Balenciaga’s unique method of promotion

Kashkarov T.L.
Аннотация: The article is about a unique method of promotion used by the fashion house Balenciaga. It reveals not only the essence of this method, but also its impact on the reputation and image of the brand. It also reveals the pros and cons of this method of promotion.
Ключевые слова: advertising, psychological impact, emotional impact, Balenciaga, promotion method, image, reputation, PR
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