Аннотация: The material of the research is based on the study of the experiments of the classic of psychoanalysis Carl Gustav Jung, who created the phenomenon of the structure of the main psychological archetypes. The article discusses the visual codes of the structure of the Lover archetype, the stylistic features of its manifestation in the current fashion process and in the images of fashionable heroes of modern times. Personalities such as Merlin Monroe and Sophia Loren were studied in terms of structural analysis of their influence on the process of modern fashion.
The objects of the study were the images of world cinema of the 20th century, numerous interviews, documentaries, letters, rare photographs, monographic studies, critical articles and materials from professional blogs.
The objective of the research is to cathologize the Lover archetype by bringing it to a general format in order to identify behavioral features and drawing up a visual series of the archetype.
The objects of the study were the images of world cinema of the 20th century, numerous interviews, documentaries, letters, rare photographs, monographic studies, critical articles and materials from professional blogs.
The objective of the research is to cathologize the Lover archetype by bringing it to a general format in order to identify behavioral features and drawing up a visual series of the archetype.
Ключевые слова: Carl Gustav Jung, archetype, Lover, Narcissus, Merlin Monroe, Sophia Loren, Emilia Clarke, Ornella Muti, Monica Bellucci, Domenico Dolce, Stefano Gabbana, Pin-up.
Статья в сборнике научных трудов по материалам конференции (форума) «International Conference on Interdisciplinary Academic Research, recent Advances in Engineering, Technology and Applied Sciences»