Using the visual codes of ancient Egypt in branding the task of mythologizing the image of a legend (on the example of monarchs, fashion industry insiders, artists)

In the article, the authors consider the use of visual codes of ancient Egypt in the image task of mythologizing the image of a legend (by the example of monarchs, fashion industry insiders, artists)

scale, monumentality, Majesty, Ancient Egypt, the obelisk, the Sphinx, Anubis, Catherine the Great, bast, Lagerfeld, Grace Coddington, pleated, Diana Spencer, Marilyn Monroe, gold, Jeff Koons.