Аннотация: The article examines verbal behavior of Dwight David Eisenhower, the 34th President of the United States of America. The specificity of the socio-political language is traced (by the example of the speech, named “Eisenhower’s farewell address to the nation”). The specifics of the construction of the speech of a public and political figure of the USA are revealed. It is concluded that verbal behavior largely determines the success of verbal communication.
Ключевые слова: socio-political speech, verbal behavior, linguistic means, verbal communication.